When recruiting a Brand Ambassador for your company, use below given sample questions to evaluate a candidate’s marketing knowledge. You can also modify these questions according to the specific job responsibilities.
A Brand Ambassador is the “face” of the brand. He assists the company in promoting its products or/and services through various online and offline channels. A Brand Ambassador assists in building a strong brand to generate new sales opportunities.
A Brand Ambassador plays a very important role, so look for highly proficient people with a flair for client interaction. Your Brand Ambassador should have excellent communication skills. He should be able to present your services/products in a positive way.
Look for candidates who have experience of using social media for business. Give interviewee hypothetical scenarios to check how they respond to clients’ queries and feedback, online and offline. The ideal candidate will reply accurately and gracefully. If the position involves travelling or working after hours, then make sure to ask the candidate about the same and know his thoughts.
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