2 min read

Brand Ambassador Job Description

joseph cole

Updated on January 25, 2023

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This Brand Ambassador job description template can be posted to online job forums and career pages to recruit candidates. You can modify the requirements and responsibilities given in this template according to the specific need of your company.

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Key Responsibilities

  • Create posts about our company’s products or services on online channels (e.g. forums and social media)
  • Create, share and respond to feedback and online reviews
  • Participate in various trade shows as the spokesperson for our company

Job Statement

We are hiring a Brand Ambassador to serve as our company’s face and also promote our services/products.

What does a Brand Ambassador do?

A Brand Ambassador attends corporate events and trade shows for showcasing a company. The ultimate goal is to increase the brand awareness of a company by generating new opportunities for it.

In order to succeed in this role, you must have the ability to handle online as well as offline customers. You must also have the ability to answer clients’ queries and advertise our products through social media channels.

Key Responsibilities

  • Posting about our company’s products or services on online channels (e.g. forums and social media)
  • Creating, sharing, and responding to feedback and online reviews
  • Participating in various trade shows as the spokesperson for our company
  • Providing feedback to the Production and Marketing departments about clients’ requests
  • Tracking and reporting on the marketing activities of competitors
  • Organizing and managing marketing events
  • Tracking clients’ preferences and also suggesting advertising/positioning ideas
  • Using word-of-mouth marketing tactics, like referring the company to your friends
  • Monitoring online comments and responding to or forwarding them to the Marketing department
  • Networking and building trust relationships with prospective customers
  • Developing a thorough understanding of our services/products for informing potential customers

Job Requirements

  • At least a Bachelor’s degree in Marketing, Mass Communication, or a relevant field
  • Prior experience as a Brand Ambassador or a similar role; sales experience is a plus
  • Strong online presence and social media following on various platforms
  • Experience in creating high-quality original content for the purpose of increasing brand awareness
  • Experience working with social media scheduling tools (e.g. Buffer and Hootsuite)
  • Understanding of branding, marketing, and advertising
  • Experience in event planning or coordination
  • Strong organizational skills
  • Ability to work independently
  • Strong time management skills
  • A valid driver’s license and reliable transportation
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