Make talent quality your leading analytic with skills-based hiring solution.
The world’s largest international airline—based in the Middle East and globally recognized for luxury travel—faces an enormous challenge: hiring and training thousands of cabin crew each year while maintaining the highest service standards.
Recruiting at this scale demands more than volume management; it requires an aviation talent assessment process that can ensure only the most qualified candidates represent the airline’s brand in the sky.
Key challenges included:
Cabin crew play a critical role in both passenger safety and service excellence. This airline defined core skill requirements for success, which Glider AI helped evaluate at scale:
| Skill Requirement | Why It Matters | How Glider AI Addressed It |
| Communication & Professionalism | Cabin crew must clearly and empathetically communicate with passengers while representing the airline’s premium brand. | AI-enabled assessments simulated real-world scenarios to measure tone, clarity, and professionalism. |
| Problem-Solving Under Pressure | Crew need to calmly handle passenger challenges and unexpected in-flight scenarios. | AI-driven situational tests evaluated decision-making and problem-solving in realistic contexts. |
| English Language Proficiency | International operations require crew to meet CEFR standards for effective communication with a diverse passenger base. | AI assessments validated English fluency against CEFR thresholds with precision scoring. |
| Cultural Awareness & Service Orientation | Cabin crew must respect diverse passenger backgrounds and deliver a first-class travel experience. | Structured AI interviews measured behavioral responses to culturally diverse and service-driven scenarios. |
To overcome these hiring hurdles, the airline deployed Glider AI’s aviation recruitment technology, including:
The impact of implementing Glider AI was measurable and transformative:
Glider AI’s airline hiring solutions not only improved efficiency but also ensured that the airline’s cabin crew continued to deliver the world-class service experience passengers expect.
For the Middle East’s largest luxury airline, talent quality is inseparable from brand reputation. By embracing AI for airline recruitment, this aviation leader transformed its approach to improving cabin crew hiring—making the process faster, fairer, and more aligned with passenger expectations.
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