Content strategy skill test tests your competency in developing a content roadmap to achieve defined business goals. Most of the time, the role overlaps with copywriting, content writing, and SEO specialist.

A Content Strategist works in either of the two areas :

Front-end: user journey + content delivery

Back-end: content as data

Having excellent writing skills with a mind for SEO research and web analytics sharpens your prospect for the content strategy role.